Why Hydration Hits Differently in Pregnancy

During pregnancy, hydration isn’t just about quenching thirst-it becomes a vital part of how your body supports both you and your baby.

Behind the scenes, your body is working harder than ever. Blood volume increases by up to 45% to help deliver oxygen and nutrients, while amniotic fluid develops and replenishes constantly to cushion and protect your baby. All of this requires a steady, increased supply of fluids.

And yet, hydration can feel more difficult than ever to maintain.

Nausea, morning sickness, and shifting taste preferences can make it harder to drink regularly. Even plain water - usually the simplest solution - can - suddenly feel unappealing. It’s not uncommon to feel like you’re drinking “enough,” while your body is quietly asking for more.

But here’s the part that often goes overlooked: not all hydration is created equal.

Water is essential, but during pregnancy, your body is also using more electrolytes, vitamins, and minerals to support these changes. Nutrients like vitamin B6 (linked to nausea support), folic acid (for maternal tissue growth), and magnesium (for muscle function and sleep) are all in higher demand.

This means hydration isn’t just about fluid intake - it’s about replenishment.

When hydration is supported with the right balance of nutrients, it can help:

• Maintain healthy blood volume and circulation
• Support amniotic fluid levels
• Transport nutrients to your baby
• Regulate body temperature
• Reduce common symptoms like headaches, fatigue, and muscle cramps

For many women, this is where a more targeted approach can make a real difference.

Get Up & Glow Electrolyte Powder has been carefully formulated with pregnancy in mind -combining hydration with key nutrients your body is actively using more of:

• Electrolytes to support fluid balance
• Vitamin B6 at 400% NRV to help support nausea
• Folic Acid at 200% NRV for maternal tissue growth
• Magnesium to support muscle function and rest
• Vitamin D and additional nutrients for overall wellbeing

All in a light berry flavour designed to be easy to sip throughout the day, even when taste preferences shift.

Pregnancy isn’t just about growing a baby - it’s about carrying your body through one of life’s most extraordinary journeys, day after day, with strength you may not even realise you’re using.

Research suggests that pregnancy can demand up to 2.2 times your resting metabolic rate over the full 280 days, bringing your body remarkably close to the limits of sustained human endurance.

That’s why hydration matters so deeply. Not as a simple glass of water, but as a consistent act of replenishment, support, and care.